Scooping Up Liquid Nitrogen Ice Cream

Everybody loves scooping up ice cream, but what about ice cream that is so fresh, its made when you order…

Sub Zero Ice cream uses liquid nitrogen to make ice cream right in front of you! Take that Cold Stone (some place I end up going to often).

The folks who make Liquid Nitrogen Ice cream brought their product to the Shark Tank Reality Television Show.

Jerry and Naomi Hancock came in asking for $300,000, offering a 12% stake in their company, which they valued at $2.4 million. The Shark Investors love the ice cream, but do they love the deal?

Many entrepreneurs step into the Shark Tank thinking they are ready, but when it gets down to the details, either they freeze (no pun intended), or they simply don’t know their numbers.

The bad news is Jerry and Naomi need to buy out a partner, paying them $500,000.00. Their company projected sales of $4,000,000 in 2012 (when they taped their pitch).

Sub Zero Ice Cream is one of those deals where you’ve got Entrepreneurs who came up with a great idea, made some big mistakes and have the will power to bring the company to the top. They didn’t get a deal with the Sharks, but they ended up with a ton of exposure.

The company now has over 25 active locations (franchise stores included), and new stores coming on that will take that number over 30 locations.

Obviously, the team at Sub Zero Ice Cream is busy serving customers. Their blog only has two updates this year. One was announcing the initial airing of their episode which appeared on January 11, 2013.

Look for more on Sub Zero Ice Cream and Shark Tank Season 4 Episode 414.

Jerry and Naomi pitched Mark Cuban, Daymond John, Barbara Corcoran, Kevin O’Leary and Robert Herjavec.

Other products presented on the Sub Zero episode are Coffee Joulies, Teddy Needs a Bath, and Urbio. The featured update covers Mackenzie and Rachel, owners of Litter Jewelry.

Watch this episode on Amazon Video